The Faces – Ooh La La (1973)

Introduction: A Song About Wisdom, Regret, and Growing Older

Few songs capture the bittersweet beauty of hindsight quite like “Ooh La La” by The Faces. Released in 1973, this folk-tinged rock ballad stands out not only for its melody but also for its poignant lyrics that echo across generations.

Though often mistakenly attributed to Rod Stewart (who didn’t sing on it), Ooh La La features guitarist Ronnie Wood on lead vocals, marking a unique and memorable moment in the band’s discography.


The Faces: Rock’s Rowdy Gentlemen

Formed in 1969, The Faces were a British rock band known for their rough-and-ready style, soulful energy, and blues-influenced sound. With Rod Stewart on vocals and Ronnie Wood on guitar (both of whom would later become massive solo stars), the band had a short but impactful run in the early ‘70s.

Their 1973 album Ooh La La, which was also their final studio release, included the now-iconic title track.


Song Meaning: Wisdom in Retrospect

The lyrics of Ooh La La reflect a conversation between generations—specifically, a grandfather warning his grandson about the pitfalls of love and life. The chorus is simple but haunting:

“I wish that I knew what I know now
When I was younger…”

These words hit hard for many listeners. It’s a universal feeling—looking back on life’s choices and wishing we had the knowledge we do now. The song’s bittersweet tone strikes a perfect balance between nostalgia and resignation.


Why Ronnie Wood Sang It

Interestingly, Ooh La La isn’t sung by either Rod Stewart or Ronnie Lane, the band’s usual vocalists. After some debate during recording sessions, it was decided that Ronnie Wood—normally the band’s guitarist—would take on lead vocals. This gave the track its distinctive, slightly raw and weary tone, which suits the song’s reflective mood beautifully.


Musical Style: Folk-Rock with Heart

The Faces – Ooh La La (1973)
The Faces – Ooh La La (1973)

Musically, Ooh La La blends folk rock, acoustic guitar, and classic rock elements. The song’s production is simple and warm, with a slightly rustic vibe that adds to its charm. It’s catchy without being overproduced—a hallmark of the Faces’ laid-back approach to music.


Cultural Legacy and Popularity

Although it wasn’t initially a major hit, Ooh La La has grown in stature over the decades. It’s been featured in films like Rushmore and Without a Paddle, and has been covered by artists including Counting Crows and Rod Stewart himself (who finally recorded his own version in 1998).

Today, it’s regarded as one of The Faces’ signature songs and a beloved classic rock staple. Its message resonates with listeners young and old—perhaps even more so with age.


Final Thoughts: A Song That Ages Like Fine Wine

“Ooh La La” is more than just a catchy chorus—it’s a timeless meditation on youth, experience, and the lessons we wish we’d learned sooner. With its heartfelt lyrics and stripped-down charm, it remains one of the most honest and enduring songs of the 1970s.

Whether you’re hearing it for the first time or rediscovering it years later, Ooh La La by The Faces still feels like a trusted old friend—full of stories, warmth, and a touch of regret.

Lyrics: Ooh La La

Poor old Grandad
Laughed at all his words
Thought he was a bitter man
He spoke of women’s ways
“They trap you, use you
Before you even know
Love is blind, you’re far too kind
Don’t ever let it show”

I wish that I knew what I know now
When I was younger
I wish that I knew what I know now
When I was stronger

Can-can such a pretty show
Steal your heart away
But backstage back on Earth again
The dressing rooms are gray
They come on strong but it ain’t too long
They make you feel a man
Use you and soon you’ll find
You’re just a boy again

Wish that I knew what I know now
When I was younger
Wish that I knew what I know now
When I was stronger

When you want a kiss, you get her cheek
Makes you wonder where you are
If you want some more but she’s fast asleep
And she’s twinkling with the stars
Poor old grandson, there’s nothing I can say
You’ll have to learn, just like me
And that’s the hardest way

Wish that I knew what I know now
When I was younger
Wish that I knew what I know now
When I was stronger
That I knew what I know now
When I was younger
I wish that I knew what I know now
When I was stronger

Ooh-la-la-la-la

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